5 Comments

Chris - here's my take on the ideal watch review. Its not about comparing consumer goods and sorting the good from the bad, the better from the best. First off there are few really bad watches and secondly as you've said, so much of this is subjective.

Id treat this more like an art critique; what were they trying to achieve? How successful were they? Whose this really for? Is it likely to land with the intended audience? If you like this here's something else like it you might be interested in. One thing that really dumb is having a reviewer recommend a watch in a completely different style, different vibe to a watch they've just reviewed but didnt like - I mean whats that achieve?

Expand full comment

Completely agree - hopefully the reviews I'm writing will be something in this vein.

Expand full comment

Hey Chris, thanks for the shoutout. We actually have tons of articles with a data-driven/quantitative focus from various data sources by now. All sources are always referenced within the article.

Cheers, Marcus (SiemsWatches)

Expand full comment

I remember, years ago, being told by a watch dealer "If anyone trying to sell you a watch mentions how good the timekeeping is - it's a mark of desperation, and walk away"

Expand full comment

Great issue Chris!

Expand full comment